“BigMike on the Business of Marijuana” - Penthouse (March 2018)

Appearing at the end of the “High on Fame” feature in the March 2018 issue of Penthouse, this one-page supplementary article focused on the life and career of BigMike, the CEO of ancillary cannabis company Advanced Nutrients.

 

BigMike has been called the “Marijuana Don” and the “Dan Bilzerian of Weed.” With nearly two million Instagram followers, he’s built a brand identity that’s totally separate from his cannabis fertilizer business. The profile focused on the evolution of his social media stardom, as well as how the police target him — and even shut down his massive annual Halloween party —  despite BigMike not breaking the law.